THE BUSINESS BUILDERS BLOG

Welcome to the small business coaching blog for business builders winging it daily. Expect marketing hacks, AI shortcuts, cash flow chaos survival tips, and the occasional motivational kick up the bum.

I’m Gemma — small business coach, rule-bender, and professional business BS detector. With 20 years in the game (12 of those coaching small business owners across Australia), I’ve seen it all—the wins, the faceplants, and the stuff that actually works.

This blog is for tech-phobes, overthinkers, procrastinators, and perfectionists who want less faff, more action. It's for small business owners and dreamers about smart, scrappy strategies to get sh*t done and grow your business.